About Us

We take pride in our reputation for quality products, diverse range of products, efficient and friendly customer service. Fertool has a strong reputation as a leading distributor of quality horticultural products for growers, hardware stores and retail nurseries.

Nursery & Garden Industry Victoria

With escalating computer technologies, we still believe in the personal approach and have endeavoured to achieve all the modernisation of today's technology without the loss of contact with you, our customers.

 

The Fertool Story

1973 -1996

Originally established in 1973 by Phil and Muriel Cohen and their daughter Ruth. They initiated the distribution and repacking of the Osmocote range of controlled release fiertilisers in Victoria.There were subsequently joined by Ruth's brother Ian Cohen and later Ruth's husband Errol Featherstone.

1996-2006

 In 1996 Ian and Ellen Silvester purchased Fertool and increased the product range, in particular bamboo and hardwood stakes. They acquired businesses in other states and territories over their years of ownership -  Tropigro based in Darwin in March 2002, Carann New Zealand August 2002 and Burnell agencies in October 2003. This gave the Fertool group a national and international presence.

2006 -Sept 2011

The Plantmark group acquired Fertool Group to build its growing reputation as Australia's leading supplier of allied and greenlife products.

October 2011 

Michael McCole, purchased Fertool in October 2011, returning the company to its roots; that of a family owned business with a clear focus on customer service. Michael has over 20 years of industry knowledge with Allied products, as he was the national sales manager for over 10 years at Elmhurst Hardware, before joining Plantmark as it's national operations manager.

 

The Fertool (Vic) Pty Ltd is managed from our Melbourne office in Dandenong, Victoria.

 

 

Importers and distributors of quality horticultural products